Straight answers

What owners ask us.

Grouped by where you probably are. Anything missing — the email in the footer reaches a human.

Understanding it

What is "call coverage"?

The share of the week's 168 hours in which a call or quote request to your business gets a real response — an answer with a next step, not a ring-out or a voicemail box. The free assessment computes yours in three minutes.

Aren't night callers just price shoppers?

The one dataset we can speak to says no: in a live appointment business we measure, after-hours inquiries that actually got booked closed at 67% — better than daytime's 59%. Someone calling about a dead furnace at 9pm isn't shopping. They're hiring tonight.

My phone forwards to my cell after close. Doesn't that cover it?

It covers the calls you're free for. The assessment scores forwarding honestly — it catches something real and it isn't full coverage, because dinner, sleep, and the job you're finishing all exist. The score shows how big the remaining hole is.

How is this different from the answering-service pitch I get cold-called with?

We're not selling coverage. We're selling the measurement of yours — and if that measurement says you need coverage, the fix is scoped to where your calls actually die, which is frequently NOT the phone. An answering service is one possible part of one possible fix.

Is my shop a fit?

What trades is this for?

HVAC, plumbing, electrical, roofing, garage doors, landscaping — any home service where the customer calls and the job goes to whoever responds. If missed calls are missed jobs, it fits.

I'm a one-truck operation. Overkill?

One-truck shops leak the most — you ARE the coverage, and you're under a house all day. The score is free; size the leak before deciding it's too small to matter.

We already pay for a CRM / ServiceTitan / Jobber. Still relevant?

Owning the tools and having coverage are different facts. Plenty of shops with capable software still leak — the text-back was never turned on, the form notifications go to an old email. Measurement tells you if the tools you pay for are doing the job.

Do you need access to my systems?

No. The measurement works from the outside — timed test inquiries against your public channels, like a real customer. That's what makes it honest.

How it works

What's in the free assessment?

Ten questions: hours, channels, what happens after close, response speed, follow-up count, call volume, job value. You get a 0–100 score, your four axis scores worst-first, and a written report with a monthly cost estimate from your own numbers. Three minutes, phone-friendly.

Who writes the report?

The written analysis is produced by Claude, an AI model, from your answers and computed scores only — every claim traces to something you said. The scoring itself is published, deterministic math. We name the AI because it's true.

What does the $500 first fix actually involve?

One week, three parts. Days one and two: your after-5 line baselined — timed test calls at the hours your report flagged, per your written permission, timestamped at the source. Days three and four: ONE fix from the menu built and running — the missed-call text-back, the on-deck alert, the morning-after queue, or the channel net, whichever your worst axis picked. Day five: the before/after in writing, with a 30-day re-check included.

Will test calls burn my crew's time?

They're brief, ordinary inquiries — the kind your business already fields hourly — and they never book real service slots. After the window closes we identify every probe to your team.

What do you need from me?

Written permission, your channel list and anything to exclude, and then nothing — the point is measuring the shop as it actually runs. We recommend not telling the crew the probe week.

Money

Why pay $500 when the free report already told me what's wrong?

Exactly — which is why the $500 doesn't buy more diagnosis. You knew the after-5 line was leaking when you clicked; selling you a fancier report on it would be selling your own problem back to you. The $500 buys the repair: your worst leak baselined, the fix built and running, before/after in writing. A free audit leaves paper. This leaves a text-back answering your phone at 9pm.

What do full builds cost?

From $2,500, quoted in writing from your first fix's before/after, scoped to what the evidence found. Floor's published because hidden prices waste everyone's time.

What does doing nothing cost?

That's the number your free report estimates — calls × miss rate × close rate × job value, all from your own answers. For a lot of shops it's five figures a month. The math is here, fully in the open.

Is the $500 credited toward a build?

It doesn't need to be — the $500 bought a working fix and its proof, not a deposit. When a full build follows, the first fix's baseline and its installed piece carry straight into it, and the post-build remeasurement is included.

After, and objections

What happens after I get my score?

You have the report and the estimate. Strong score — you're done, keep it. Leaking score — the report's next step is the $500 first fix, booked and prepaid online in one step. Nobody "checks in" every two days.

What if the baseline says I'm fine?

Then you choose: we install the menu fix you pick anyway — a text-back net on a covered shop is still a net — or you take the finding in writing, handy the next time an answering-service rep cold-calls you about all the calls you're "definitely missing."

How do I know you won't inflate the findings to sell a build?

The first fix leaves something installed either way, so "no significant leak" is a finding we can afford to hand you. Every finding carries timestamps you can check. And estimates vs. measurements are labeled in writing — padding would show.

Never heard of you. Why trust you?

Don't — verify. The score is free and shows its work. The $500 first fix is measured against evidence you can inspect — baseline and after, timestamped. Each step is sized so you never trust us past the proof in hand. Who we are: about page.

I'm slammed. Why now?

Slammed is when the leak is biggest — peak season means the most calls arriving while every hand is busy. The assessment is three minutes, the baseline asks nothing of your crew except business as usual, and the fix ends the week answering calls your crew can't get to.

Three minutes answers most of this for your shop specifically

Your week, your phones, your numbers.

Score your call coverage